ION Coat Whitening Shampoo is non-irritating, high quality shampoo specifically developed for white and light color coats. It is a natural herbal pet shampoo formulated with whitening pro-active substances from traditional herbs; Indigofera Tinctora plant and Butterfly pea. It is 100% free from bleach agent, thus can be used on both white and coloured pets.
Directions of use: Wet coat thoroughly with warm water. Apply shampoo liberally for a rich lather and work deeply into the coat. Starting from pet’s head and ears followed by the neck, chest, middle and hindquarters finishing legs last. For maximum effectiveness, allow to stand for 5 to 8 minutes. Rinse off completely leaving your pet with bright and shiny coat. Use as often as necessary. Safe enough for puppies and kittens.